E) Screen vs Print

        There are differences in designing screen and print documents. Power point slides and textbook have the main difference in form of genre as well as layout composition.

        First, the main differences of power point slides and textbook is power point slides are more simplify. Because power point slide is use to aid the presenter to carry out a presentation; information can be communicate through presenter too, thus they may not all included in slides. Power point slides should be simple, short yet legible. (Roos and Thoothman, 2013) On the other hands, textbook’s design will consists of lengthy written words, nevertheless modern textbook is better than older one, if compare to power point, it still required more time for reader to get the ideas.

        Next, power point slides as electronic software is capable to included hyperlinks and display video or audio. (Nielsen, 1997) This creates interest point to grab readers’ attention and enhance understanding. On the other hands, textbook is still more dominating by written text; information is only can be understand by reading. Nowadays, more pictures and diagrams are included.

        Lastly, they differences in term of information value. The placements of elements are differences. In power point, we can identify composition such as left-right, top-bottom, Centre-margin easily, while in text is hardly. Picture above show an example of a textbook’s page, there are no left-right and centre-margin layout. Three subtitles are quite confusing the presence of top-bottom composition too. By compare to powerpoint slide, left-right which represent given-new, top-bottom represent ideal-real is visible for the readers. (Kress and Leeuwen, 2006)

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References:

1.       Kress, G. & van Leeuwen, T. 2006. Reading images. Chapter 6: The meaning of composition.

2.       Nielsen. J, 1997, Concise, scannable, and objective: how to write for the web. [online] Available at: < http://www.nngroup.com/articles/concise-scannable-and-objective-how-to-write-for-the-web/ > [Accessed 13 April 2013]

3.       Roos, D., and Thoothman, J., 2013, 10 Tips for more effective powerpoint presentation. [online] Available at: < http://money.howstuffworks.com/business-communications/effective-powerpoint-presentations.htm#page=10 > [Accessed 14 April 2013]